What Does it Mean to “Own” a Keyword/Phrase?
- Comments: 3
- Written on: September 8th, 2008
A friend of mine emailed me the other day and asked a very basic question about a term that gets tossed around the affiliate marketing industry pretty loosely.
He asked me what it means to “own” a keyword or phrase. I have to admit that I have used this term here in the past without much thought about how vague it really is.
