Peanuts to Profits With Thor Schrock
Peanuts to Profits With Thor Schrock

For the first time ever, Schrock Innovations will be holding a launch event open to the media to kick off our 2006 Holiday PC. The Holiday PC Launch Event will be held on Friday, November 3, at the Villager Inn and Suites in the Lincoln Ballroom from 2-4 PM. We will be giving away special discounts to those in attendance and there will be a drawing for a free weekend in a Branson, MO condominium!

We will have a number of awesome speakers present interesting content including Coby Mach – the host of 1400 KLIN’s Drive Time Lincoln, Mayor Colleen Seng (or a representative from her office), Rod Scher, Editor of Smart Computing Magazine, Gene Hanlon with the city of Lincoln Recycling Office, and of course, Thor Schrock from Schrock Innovations.

I have been invited to speak to a rotary club at the Knolls Country Club today. This is the second time I have spoken to this group in the past five years, and they always have excellent questions afterwards.

I will be talking about the importance of considering a Modular PC when it is time to buy a new computer. Rather than heading to the box store and buying a “canned” PC, consumers can get an amazing value by choosing a Modular computer.

The average consumer can save more than $1,000 over the course of 3 years by buying a Modular computer. Most consumers and businesses upgrade or replace ther computers every 2-3 years. By selecting a computer that is designed t be upgraded the costs of maintenance and upgrades can be significantly reduced.

When I first started this blog I promised that readers would get a glimpse behind the scenes at Schrock, and maybe even a heads up to things that were in the works before they were “officially” announced. We have 4 major announcements lined up that will be released at various times between now and February 2007.

Some of these will be more impressive than others, but I can assure you that many of these announcements will further entrench Schrock Innovations as Lincoln’s #1 Independent Computer repair company (as voted in the 2006 KFOR Best of Lincoln) and will further elevate our standing in the community as corporate leaders and industry experts.

We have finalized the specifications for this year’s Holiday special, and I need one more person who wants a computer that will run circles around anything else out there for years to come.

As many of you know, each year at Schrock we put together an amazing computer for the holiday season and sell a limited number of them at our cost. The system always retails for $1,499.99, and has become know in Lincoln and Omaha as a unique opportunity to lay your hands on an extremely advanced system.

For those of you who are not aware, my wife and I are in the process of adopting. We received a call last Thursday from a birthmother in Hastings, NE who was due that day with a baby boy. Our birthmother found us on our open adoption website and after a long conversation, she decided to place her baby with our family for adoption!

We received a call today that she was going into labor and that we needed to get to Hastings as soon as possible. When we arrived we had the opportunity to meet her in person, speak with her parents and meet a number of her friends. We prayed with her preacher and friends and spent 6 hours talking, laughing, and counting contractions.

If you fail to ride the wave of change you will find yourself beneath it. For the past 4 weeks that overused motivational phrase has been my compass as all of the employees of Schrock from our web developers to our technicians have come together to launch a new chapter in Schrock Innovations history.

As many of you may have heard on the radio Saturday, I launched Schrock’s 2006 Back to School Sale. For the first time ever, we are now carrying notebook computers in stock. While I could bore you with all of the logistics and reasons we have not done this in the past, I think it is much more interesting to explain why it is important for the future.

I am proud to announce that the National Council on Economic Education has selected Schrock Innovations to perform a significant upgrade to their website, http://www.econedlink.org. The NCEE website allows teachers to look for or submit lesson plans for multiple grade levels designed to educate kids about economics.

Schrock Innovations placed a bid with the New York non-profit organization to rewrite their current ColdFusion website in PHP with a MySQL backend. We will also be developing a new lesson plan development tool that will allow NCEE employees, volunteers, and interns to design web pages that display lesson plans in a WYSIWYG (What You See is What You Get) environment.

My wife and I had a wonderful time tonight at the Young Republicans wine tasting fundraiser at Coby Mach’s home in Lincoln, Nebraska. Typically there are a million of these things BEFORE an election, so it was nice for a change to come to an event where people were there to relax and interact without agendas.

I did find myself pulled into a business discussion with a couple of people over the competitive nature of the local computer industry. With the recent news about Schrock and the media interest it is generating I suspect many more of these informative discussions will follow in the near future.