Top Affiliate Challenge Episode 3 & 4 Post Morteum and Feedback

  • Comments: 10
  • Written on: July 5th, 2008

Thank you all for your helpful comments about Top Affiliate Challenge. We are really serious when we said we were willing to listen and adjust to deliver a product that is in tune with what you would enjoy watching and learn from.

Expect to see a LOT more teaching in the next 2 episodes. We adjusted the way the WebJamAds Leader Board Report works to remove about 8 minutes of meetings in the episode. We also added a new cross-shot interview that is much warmer than the deer-in-the-headlight interview style we were using exclusively before.

We also added “B” roll footage over the audio of some of the longer interviews to help them hold the viewer’s attention for longer periods of time.

I was pretty surprised to see Ian Fernando give up so easily. Jeremy spoke very highly of him before the show and that was one of the reasons he made it in as a wild card. Ian is a very cool guy and he has a competitive spirit (he almost got in a bar fight here that night) but I think he expected this show to be something other than what it was.

Any decent PPC guy can take money that is handed to them and drive traffic with it. Part of the game in the first two episodes was to see how the teams would raise seed to fund their campaigns. I think Ian may have believed that the entire show would go that way and he may have made a judgment too soon.

It’s been very interesting to see how Collin De Ruyck and Big Jason Henderson have been playing the game both on camera and off camera.  Both of them have ruffled some feathers and it will be interesting to see how they manage to mend their fences in the future.

Meanwhile Team Pepperjam Network is STEAMROLLING everyone in its path.  Is it all Jonathan Van Clute, or has Ken McArthur been able to mold a viable, scalable team that could go all the way?

Thanks for taking the time to watch the episodes.  Let me know your thoughts on episode three and four.  Both constructive criticsm and what you liked about them.

  1. Scott said on July 6th, 2008 at 6:40 pm

    Hey Thor.

    Episode 4 was a HUGE improvement.

    Great Job Buddy.

  2. feel reality said on July 6th, 2008 at 7:37 pm

    Episode 5 was a major milestone. I think you guys did a great job and shared some useful information. JC forgot to mention the premiums they charge on those prepaid cards. The US Bank ones that he had are $6.95 each for shipping. Still w/ vouchers you are ahead, but it’s not like you’re getting a $25.00 card for $25.00.

  3. Yasser said on July 7th, 2008 at 12:32 am

    I believe if that show had some more time to edit, It would have been the best !!

  4. the story lady said on July 7th, 2008 at 12:50 pm

    It is truly a wild ride on Top Affiliate Challenge. I’m also surprised Ian gave up so easily and that XY7 team members are voting themselves off. And what is John Chow’s real strategy? Keep watching.


  5. Ron said on July 7th, 2008 at 1:21 pm

    Episode 5 was much better than any of the previous ones. The show and the quality is improving. keep it up!

    With more coverage of how the contestants are generating income it would be good to see if they are actually profitable, or if they are just taking the handouts they seem to regularly beg and are just giving it away to the ad networks, without any consideration for ROI. Maybe good ROI could be rewarded in some way.

    Bring on more Wes and less of the host. He is much more natural as a presenter, and appears to know his stuff and can hold an intelligent interview.

  6. Steven said on July 8th, 2008 at 2:12 pm

    Part of the reason the show is failing aside from bad acting, horribly cut scenes, and low quality videos is that the actual reality aspect of it, the learning aspect, and the lack of funding is really off balance. I truly think the show would have had more success if it actually had value for the audience. From watching it, there is very little teaching although improved, still too little and way too much drama. The should would probably have been much better if you had ramp it up to an hour long per episode, showed strategy, and I don’t know if this was true or not but not use affiliate’s own income to generate income for the show.

    I mean in the real world they would have to use their own money but obviously they get to keep the profits. The other issue comes in that a lot of connections are being pulled and in reality, the majority of affiliates starting out there and the bulk of your audience don’t have these sort of connections. While it is true the show is a challenge to find the top affiliate, the fact is majority of the people on the show aren’t really super affiliates nor are they competing in a way someone sitting at home can learn.

    There are so many angles to look at and I am not saying the show doesn’t have it’s highlights, but I do hope there would be more improvements in the future to address all these issues. Clearly the blogging community have brought tons of points up and very few of them are getting addressed.

  7. Wes Wyatt said on July 9th, 2008 at 4:46 pm

    “…Bring on more Wes and less of the host…”

    Thank you for the kudos Ron – but don’t give up on Monica! She’s awesome and REALLY out of her element! Trust me – you’d love her!

    Have a DYNAMITE day!

  8. M.O.B. said on July 11th, 2008 at 5:27 am

    Mang, i was expecting to WHOLE hell of a lot of better production, branding, high impact, and quality. Its poor video, video editing, kind of remind me of being back in school watching old PBS learning specials from the 1980’s.

    Also I did not understand why the episodes where all about sitting down and talkin in front of a camera or talkin in a conference room, I started sleeping on it. Mang!

    I expected the show to be a REAL reality show.

    The show is an pointless waist of time and piece of SH*T

    Sorry your show sucked so bad.

  9. […] He’s a “fake it until you make it” kind of guy but he really failed on this one. Poor bastard will have to live with this atrocity for the rest of his life. I wont go into the poor production […]

  10. […] marketing reality show over the internet. With the release of Top Affiliate Challenge, by creator Thor Schrock… expectations of the show were anything but consistent. While Thor was able to pull together […]

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