Want Traffic on Your Blog? Take a Shot at Someone Bigger Than You

  • Comments: 4
  • Written on: November 14th, 2007

So you have a blog. You have read all of the posts about generating readership and making money from the eyeballs you attract. You are executing the techniquues you have learned, but not having any luck.

Your stats blow, you spend more time blogging than eating in a day, your children hate you and your wife is packing her things. What should you do? Take a shot at someone bigger than you. Ruffle some feathers and maybe, just maybe you will get some attention.

I was making my daily rounds to the blogs I read frequently and a post on Shoemoney’s blog cauhgt my eye.

Jake Rinard was taking a shot at Shoemoney accusing him of cheating in his recent Feedburner subscription win over the infamous John Chow.

Shoemoney did what many bloggers of status do not – he responded. In a classy post, Shoemoney thanked Jake for the 112 new readers and 56 new Feedburner subscribers. In fact, he showed the sincerity of his comments with a backlink that others would pay more than $2,500 for through ReviewMe.

Over 24 hours later, Jake isn’t doing quite as well with only six comments on his article about Shoemoney and slightly fewer RSS subscribers than before he wrote it, but never the less, he probably got a bit of a traffic bump from the article.

In another example, a professional blogger by the name of Garry Conn wrote a scathing post about online entrepreneur and creator of the Next Internet Millionaire Reality show, Joel Comm.

Joel Comm responded a bit differently than Shoemoney. Judging from a retraction post that replaced the scathing post from two days earlier, Joel Comm privately contacted Garry Conn and got to know him. In the course of their conversations, Conn became a super-moderator on the Next Internet Millionaire forum, received a number of free Joel Comm info-products, and was recently given a copy of Charles Trippy’s Viral Video Fever DVD for a blog giveaway.

In a matter of a few days Joel Comm managed to transform Garry Conn from a vocal critic into an avid supporter without sending any traffic to his blog or responding to his criticisms publicly.

So what do these two examples have in common? Both Garry and Jake both received traffic they would not have otherwise had by setting their sights on people who rank above them in the internet hierarchy.

So the question for you struggling bloggers becomes who are you going to aim your verbal shotgun at? Take careful aim and you might just get some traffic, or at least a free AdSense Secrets DVD 😉

  1. James said on November 14th, 2007 at 7:28 am

    I never read Conn’s post because when I went there weeks ago it was already replaced with an apology or something to that effect 🙂
    I hear you about shooting at stars, but maybe you could be only a star commentator, because shooting just for shooting, ok will make you traffic, but more often than not if you have a blog about internet marketing or something related to making money online, chances are the traffic you got won’t translate into ad click or more money. Maybe you can earn a few more subscribers if your content is good yes.

    I’d rather write things ON the most well known bloggers than shooting at them just for recognition, except of course if you have valid points to make.

    Your link “Conn because a super-moderator ” should be BECAME.

  2. Thor Schrock said on November 14th, 2007 at 11:22 pm

    Thanks for the spelling catch. I agree 100% I don’t like taking shots – especially for the sole purpose of generating traffic, but lets admit that it works.

    Something interesting to note is that Jake’s shot on Shoemoney may be backfiring on him in the long-tail. Google search his name and you will see what I mean.

    http://www.google.com/search?num=100&hl=en&safe=off&rlz=1T4GGIH_enUS221US221&sa=X&oi=spell&resnum=0&ct=result&cd=1&q=jake+rinard&spell=1

  3. ruje3 said on November 27th, 2007 at 3:52 pm

    How to get traffic for your blog
    Be topical… write posts that need to be read right now.
    Learn enough to become the expert in your field.
    Break news.
    Be timeless… write posts that will be readable in a year.
    Be among the first with a great blog on your topic, then encourage others to blog on the same topic.
    Share your expertise generously so people recognize it and depend on you.
    Announce news.
    Write short, pithy posts.
    Encourage your readers to help you manipulate the technorati top blog list.
    Don’t write about your cat, your boyfriend or your kids.
    Write long, definitive posts.

  4. Tasarim said on May 14th, 2010 at 7:24 am

    Nice tip Thor. It’s definitely a great way to achieve better traffic 🙂

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